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  <Article>
    <Journal>
      <PublisherName>aimsjournal</PublisherName>
      <JournalTitle>Allana Management Journal of Research, Pune</JournalTitle>
      <PISSN>? ?2581-3137 (</PISSN>
      <EISSN>) 2231 - 0290 (Print)</EISSN>
      <Volume-Issue>Volume 10, Issue 2 </Volume-Issue>
      <PartNumber/>
      <IssueTopic>Multidisciplinary</IssueTopic>
      <IssueLanguage>English</IssueLanguage>
      <Season>July 2020 - December 2020</Season>
      <SpecialIssue>N</SpecialIssue>
      <SupplementaryIssue>N</SupplementaryIssue>
      <IssueOA>Y</IssueOA>
      <PubDate>
        <Year>-0001</Year>
        <Month>11</Month>
        <Day>30</Day>
      </PubDate>
      <ArticleType>Information Technology Management</ArticleType>
      <ArticleTitle>STUDY OF WEB PRESENCE OF OMANI MEDIA HOUSES IN GCC A DATA SCIENCE PRESPECTIVE</ArticleTitle>
      <SubTitle/>
      <ArticleLanguage>English</ArticleLanguage>
      <ArticleOA>Y</ArticleOA>
      <FirstPage>9</FirstPage>
      <LastPage>13</LastPage>
      <AuthorList>
        <Author>
          <FirstName>Murtaza Mohiuddin Junaid</FirstName>
          <LastName>Farooque</LastName>
          <AuthorLanguage>English</AuthorLanguage>
          <Affiliation/>
          <CorrespondingAuthor>N</CorrespondingAuthor>
          <ORCID/>
          <FirstName>Mohammed Abdul Imran Khan Mohammed</FirstName>
          <LastName>Aref</LastName>
          <AuthorLanguage>English</AuthorLanguage>
          <Affiliation/>
          <CorrespondingAuthor>Y</CorrespondingAuthor>
          <ORCID/>
          <FirstName>Abdul</FirstName>
          <LastName>Rashed</LastName>
          <AuthorLanguage>English</AuthorLanguage>
          <Affiliation/>
          <CorrespondingAuthor>Y</CorrespondingAuthor>
          <ORCID/>
          <FirstName>Tahani Khadim Bait</FirstName>
          <LastName>FarajAllah</LastName>
          <AuthorLanguage>English</AuthorLanguage>
          <Affiliation/>
          <CorrespondingAuthor>Y</CorrespondingAuthor>
          <ORCID/>
        </Author>
      </AuthorList>
      <DOI/>
      <Abstract>Digital Presence or web presence of an entity can be defined as having a website, having one or more social media account. Organization try present themselves digitally use these strategy. Digital presence enhance a firm’s image digital and enhance its accessibility to global audience. Most of the organization including , government bodies, business houses, education intuitions, Charitable and voluntary organizations, media house aspire to improve their digital image using web presence and social media engagement.&#13;
&#13;
In this study an attempt has made to study the digital presence of Omani Media houses using different web metrics.</Abstract>
      <AbstractLanguage>English</AbstractLanguage>
      <Keywords>Digital Presence, Web Analytics, Media Houses, websites, Social media engagement.</Keywords>
      <URLs>
        <Abstract>https://aimsjournal.org/ubijournal-v1copy/journals/abstract.php?article_id=8946&amp;title=STUDY OF WEB PRESENCE OF OMANI MEDIA HOUSES IN GCC A DATA SCIENCE PRESPECTIVE</Abstract>
      </URLs>
      <References>
        <ReferencesarticleTitle>References</ReferencesarticleTitle>
        <ReferencesfirstPage>16</ReferencesfirstPage>
        <ReferenceslastPage>19</ReferenceslastPage>
        <References/>
      </References>
    </Journal>
  </Article>
</ArticleSet>